You have invested time and money in building a professional website… One that not only showcase what you do to the world, but also provide helpful information to the world. Thumbs up to you 🙂 Its now time to enjoy the fruit of your work!
In this post, I will be listing out some key strategies that could help you turn your website into an income generating asset. Note that the list below will range from easy-to-implement tips to those that demands real commitment.
But before diving into implementing anything, it is important you answer three questions. These questions will guide you to choosing the right options from our list that will help you make money from your website.
Questions to Answer…
- How old is my website?
- What is my niche and who are my target audience?
- How dedicated are my website visitors?
You may not have so many people visiting your website but could have some loyal visitors who have seen your contents useful and they keep coming back for more…
Quick overview of the ways to monetize your website
- Create more contents
- Sign up for a pay per click advertising
- Monetize your contents – create e-books!
- Be an affiliate marketer
- Sell ad space
- Accept Donations from visitors
- Accept sponsored posts
- Use your site’s portfolio to get projects
- Do product review
- Create online video tutorials
Create more contents:
Of course it’s not possible to monetize a website without contents. So the first thing you want to do if you are a starter is to be more concerned about creating fresh useful contents to your website visitors at least once a week (depending on your own schedule). Your contents could range from posts (articles) to videos, meme, infographics, etc. but make sure they are useful
Sign up for a pay per click advertising (AdSense):
Don’t go close to google AdSense if your website have scanty contents, they may in fact categorize your website as ‘under constructed’!. But having a considerable amount of useful contents will give you the opportunity to tap into Google’s immense advertising network that allows advertisers run ads which would be placed on your website thereby increasing your stream of income over time. This system is very simple to implement as all you need to do is sign up for the service and get approved. You get paid whenever someone clicks on an ad!
Monetize your content:
It mustn’t be an e-commerce store before you can monetize the service you render. Like I’ve always emphasized on useful contents, once your site visitors know how valuable what you give is to them, then you will have no problem selling or converting your contents into money!
Be an affiliate marketer:
This is one of the most popular ways people make money from their website, and perhaps you have seen one or more websites you’ve visited calling for affiliate marketers, e.g. Wakanow, Jumia, udemy, and lot more. Even your host company too needs affiliate marketers and as a customer to them, it would be a great idea to start your affiliate marketing journey with them! Sign up for affiliate marketing after you have searched for the service or product you like and would recommend. You will then be given an affiliate link that would be embedded on your website which you can use to refer others to your host’s services. If you are into web development, for instance, you could promote your host’s web hosting plans to your visitors. When visitors get to sign up through your affiliate link to one of your host’s services, you get a commission. Some give commission ranging from 10% up to 70% !
Sell Ad space:
You can decide to sell your own ad space directly to those companies looking to sponsor different websites. But this option best suit those with a good amount of traffic on their website, say, 100,000 visitors per month. This method works by you creating or coming up with prices for each space, e.g. banner ads = $x a month, sidebar ads = $x a month and so on… then you get paid based on the number of visitors that get to see those ads
Accept donations from visitors:
Someone said, “It’s not begging if you are giving back something.” If you feed your website users with useful information, it is not out of place if they support the journey. Donations can be one-off or subscription, whichever you choose, make your users have a clear understanding of why they should donate and for what cause. For instance, you could ask donation for website up keep, upgrade, or any other good cause
Accept sponsored posts:
increasing the number of your website visitors is key to making money from it, and having done so, accepting sponsored articles from companies will help promote streamlined related contents of their service on your website. If it is done right, it can create a win/win scenario. But on the other hand, if it is done wrongly, having inauthentic or some irrelevant site content, it could drive all of the reader’s goodwill you’ve worked so hard to create in the first place.
Use your site’s portfolio to get projects:
introducing a ‘hire me’ section on your website is a great way to allow people get some personalized services. This method is suitable if your website showcases your expertise. In trying to use your portfolio to get projects, highlight what advantages people stand to get and chances are, you will get calls or messages from potential clients for partnerships.
Do product reviews:
Bloggers find it handy to write in details about a particular product that best fit their niche to help users who might be searching for such. It is a form of marketing that looks close to affiliate marketing, but in this case the company whose product is been reviewed pays you for writing about their product on your website. The aim of it is to get these products in front of many others who perhaps might look into it and possibly purchase them.
Create online video tutorial:
Regardless of your niche, you can use your expertise to transfer knowledge to others in form of video tutorials or webinars. Don’t be scared to ask people to subscribe to your online video tutorials even with a little sum of money because, the truth is, there are many people looking for the resources you are sharing! In case you haven’t started thinking of creating video courses, you can start planning that now, and checkout others who has done so to get some insight from them.
Summary and Conclusion
You’ve just seen 10 ways you can start making money from your website, there are many others, however, it is one thing to read and another to implement. Nothing meaningful comes so easy including those tips above listed, but they can be acquired with dedication and diligence.
What now? Start monetizing your website today and reap all the benefits of your hard work!